8 SocialCorp 2.0: Corporate Communications Inside Out
Having read this far in the book, maybe having become involved in a couple of social media programs, and done some research, you’ve probably come to a pretty good understanding of the state of social media in corporate communications.
But just when you thought it was safe to go back in the water, things have started shifting again. The world of social media is a fast-moving one. You may be well along your way to being completely current with everything going on in social media, but the key to being competitive is not to be current but to be ahead of the game.
This chapter takes a brief look at some of the changes going on in social media, and communications in general, that you should ...
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