CHAPTER 5

Selling Yourself Through Your Website

In This Chapter

• Why speakers need a great website

• Pages every speaker’s website should have

• Critical elements that set you apart from other speakers

What’s the first thing people do when they want to know something about a person? They Google them. This is the number one reason why an attention-grabbing website is an absolute requirement if you want to be taken seriously. First and foremost, an optimized speaker website will be at or near the top of the list in the Google results. From our experience, we know creating a powerfully effective website can be quite challenging for speakers because there is no road map for developing one. We are repeatedly asked the same questions:

• Should you ...

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