October 2018
Beginner
256 pages
5h 19m
English
Content preview from Speak for a Living: The Insider's Guide to Building a Speaking Career
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CHAPTER 8
Creating Good Press: You Tell the World Who You Are by How You Speak
In This Chapter
• The importance of becoming a credible media source and how to do it
• Media coaching and why you should use it
• How to use public relations as a tool to further your speaking career
Whoever said any press is good press clearly never made a living as a professional speaker. Think of all the bloopers, misstatements, wardrobe malfunctions, and outright lies you’ve seen on the news or elsewhere. Do you want to be remembered for the right reasons or the wrong ones? As speakers, we have ample opportunities to get caught with our tongues in a knot. It happens, and more often than you think. Your public relations (PR) team should promote you for your messages ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
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I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.