Chapter 13

The Work of the Metaphor

The serve was invented so that the net could play.

—Bill Cosby

The Executive Team meetings continued through the autumn months and into Christmas. They put things on hold until after the New Year celebration but jumped back on it in January. By late spring, they were well on their way to a complete overhaul of the company from the vision statement right down through every aspect of the organization. They had to ask some pretty tough questions along the way. They got some people pretty shook up. Jason tried to keep everyone focused on the new vision of the company by talking regularly about the tennis ball metaphor. He even brought a tennis ball to every staff meeting and when someone wanted to speak, whoever ...

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