CHAPTER1Clueless

A presentation cannot make a career, but a presentation can undo a career.

—Bryan Lamkin

As a mid-level manager, you are accustomed to leading your own meetings. You may be a very successful leader with 30 or 300 people under you. In your quarterly off-site meetings with your entire team, your presentations are enthusiastically received. You are a respected and successful leader. Your career is on track. The problem is, when you walk into those quarterly review meetings with the C-level staff, all bets are off.

The stakes could not be higher. Your job, your project, and the jobs of those people who report to you hang in the balance every time you get up to present to senior leadership. This is make or break time. Many a boardroom ...

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