February 2015
Intermediate to advanced
240 pages
5h 16m
English
Content preview from SPIKE your Brand ROI: How to Maximize Reputation and Get Results
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Why Wait? Anticipate Negative SPIKEs
“Out of a crisis comes clarity.”
—RANDOLPH O'TOOLE
With the SPIKE plan, you can minimize the shame and maximize the fame. Let the crisis serve you, rather than sabotage you. A perfect example of a mismanaged SPIKE is the 2013 Carnival Triumph cruise ship debacle.
How Carnival Cruise Ship Sank Its Reputation
On February 10, 2013, the Carnival Triumph suffered an engine room fire 150 miles off the Yucatan Peninsula, knocking out power to the 3,143 guests and 1,086 crew members on board the ship (“Carnival Triumph Cruise Ship Stranded in Gulf of Mexico” 2013). The Triumph floundered for four days at sea and ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.