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Stand Out: Design a personal brand. Build a killer portfolio. Find a great design job. by Denise Anderson

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7. Select Killer Work for Your Book

Choosing projects that reveal your skills, talents, and passions.

Your portfolio is an organic, fluid, and evolving representation of your work and personal brand. The projects you create for your book of work, the examples you include, and the way you present them all communicate your creativity, skills, range, thinking ability, and ambition. Your portfolio is the single most important vehicle you have for finding employment. It needs to be nurtured and updated frequently to reflect your evolving skills and experience. However prestigious the design school you attended, without a strong portfolio, no one will ever see or understand what you have to offer.

Selecting the right projects, arranging them logically, ...

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