CHAPTER 3

Writing a business plan

A business plan will act as your map. It will guide the business from start to growth, with reference to milestones along the way.

The plan will include information about how you intend to get started and what your ultimate objectives are – and how you aim to get from one to the other. You might want to start a business and sell it in a few years’ time, or grow to a point where you would not want to grow anymore.

Of course, you will need to refer to resources: what you have already, what you will need and how you will pay for it.

So, after coming up with an idea and doing your research, writing the business plan is your first practical step to starting your business. With it under your belt you can say, ‘I’m ...

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