Chapter 1Fears and Doubts

The list of potential fears, doubts, and excuses that would-be entrepreneurs have to contend with is virtually endless, but the five that I’ve listed here are probably what most of you are dealing with right now. They are as follows:

1. Starting a business is hard.

2. How do I know if my idea is even worth pursuing?

3. My idea isn’t unique.

4. My friends and family think my idea is stupid.

5. I don’t have the time to start a business.

Fear #1: Starting a business is hard

The reality is starting a business is easy, but making it last is hard. The key is following the right steps when you start your business. The right steps also apply even if you’ve already started your business because you will be able to figure out ...

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