Company name

In the next few weeks you want to gather as many ideas for names for your business as possible. Start a list on your desk and add to it every day – no matter how silly an idea sounds at the time, write it down anyway. You’ll be amazed how it will spark a new idea a week or so later – or how it will continue to rattle around your head if you don’t get it out by writing it down. You can also ask friends or family to have their own brainstorm to help you out.

The name you’re ideally looking for would be fitting for your vision and values.

Some starting points for finding a name for your business are as follows:

Something based on your name. Ford Motor Company, WH Smith, Marks and Spencer, Sainsbury’s, Rolls-Royce and Harry Ramsden’s ...

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