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Starting a Business All-in-One For Dummies, 3rd Edition
book

Starting a Business All-in-One For Dummies, 3rd Edition

by Eric Tyson, Bob Nelson, The Experts at Dummies
April 2022
Beginner content levelBeginner
656 pages
17h 51m
English
For Dummies
Content preview from Starting a Business All-in-One For Dummies, 3rd Edition

Chapter 1

Your Business in Context

IN THIS CHAPTER

Bullet Analyzing the feasibility of your business idea

Bullet Figuring out your industry

Bullet Doing research on your industry

Bullet Determining where you fit in

Bullet Targeting a new product for the market

This chapter starts at the very beginning, looking at how to step back and see a potential start-up business in the context within which it operates. If you’ve already started your business and are committed to it, or if you know exactly what kind of business you want to run and nothing will change your mind, or if your idea is to start rather small, with a modest idea that doesn’t require finding much funding to get you going, you can skip this chapter. Good luck to you.

But it could be to your advantage to stick around anyway, because the fact is, not every business is a good idea at the time and place where it is born. You could save yourself some heartache by examining the external factors that will affect your business whether you like it or not. If you ...

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Publisher Resources

ISBN: 9781119868569Purchase Link