Chapter 15
Moving to Specialty Marketplaces
In This Chapter
Selling big items on Craigslist the smart way
Choosing options for auctioning your creative work
Finding marketplaces that let you buy and sell affordably
Locating places where you can buy or sell for free
Merchandising your creative work with CafePress
A single website isn’t enough anymore. The newest entrepreneurs focus on branding themselves and gain as much exposure as possible through cost-effective marketing methods including multiple marketplaces. Omni-channel commerce is the buzzword you hear about.
By signing up with a niche marketplace, you can set up a storefront, communicate with customers, accept payments, and socialize with other sellers who deal in the same kinds of merchandise you do. You might have to pay a modest hosting fee — or you might not, because many of the sites are totally free to their members. This chapter collects a variety of small, innovative, full-featured marketplaces that are attractive ...
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