Chapter 7

Going for Brokers

In This Chapter

arrow Finding out what brokers do

arrow Comparing full-service and discount brokers

arrow Selecting a broker

arrow Exploring the types of brokerage accounts

arrow Evaluating the recommendations of brokers

When you’re ready to dive in and start investing in stocks, you first have to choose a broker. It’s kind of like buying a car: You can do all the research in the world and know exactly what kind of car you want, but you still need a venue to conduct the actual transaction. Similarly, when you want to buy stock, your task is to do all the research you can to select the company you want to invest in. Still, you need a broker to actually buy the stock, whether you buy over the phone or online. In this chapter, I introduce you to the intricacies of the investor/broker relationship.

For information on various types of orders you can place with a broker, such as market orders, stop-loss orders, and so on, flip to Chapter 17. To see how the latest technology (such as trade ...

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