Stop, Think, Go, Do

Graphic design arguably is itself a grand portal to the

process of education.

EDUCATE

Every day, every minute we are being educated. As

long as information comes our way we are learning

something. To inform implies to educate. Yet there is a

fine line separating these two verbs. Not all information

is truly educational; not all education relies entirely on

information. While the goal may be the same (i.e., to

encourage thinking and doing), the content and context

of informing and educating is sometimes distinct.

Educational messages that provide information require

an additional cognitive step. Translating the information

imbedded in raw image ...