Chapter 3

Events-First Experimentation and Discovery

Extroverts thrive on communication, and many business executives, sales and marketing people, and personnel with other customer-facing roles match that description. They tend to be energized and reinvigorated by social interactions. Many extroverts find that their best insights are the result of unreserved expression and active listening. Software developers and programmers are often the extreme opposites—introverts with a strong impulse for silence and solitude, while also welcoming of the opportunity to work through challenging puzzles. For these professionals, large numbers of people, noisy conversations, and social requirements to participate can be draining.

Yet contrary to popular opinion, ...

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