© Martin Klubeck 2017

Martin Klubeck, Success Metrics, 10.1007/978-1-4842-2586-8_4

4. The How Matters

Martin Klubeck

(1)Niles, Michigan, USA

Values play a large part in our overall success because values are important to defining who we are. Our calling is essential, but values help define us in a special way. We determine what is acceptable in how we behave mostly based on our values. Values define us so well that you can easily mistake them for your vision or mission.

Values are the tint on our glasses. How we see the world is through our own value-tinted glasses. It flavors and colors how we see others and ourselves. We find this in some of the best companies. Disney has values that it adheres to. Apple has values. The U.S. military has values. ...

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