There are two main, foundational points to start building our measures of success: mission and vision. These are universal concepts, applicable to all organizations. Every organization has a core reason for existing—a purpose—although it may manifest itself in different forms.
The easiest examples are those organizations that have the clearest mission and vision.
Nonprofits
Nonprofit organizations, by their definition and nature, have a clear purpose. This purpose is likely to be one that serves the community, the city, state, or nation. Some serve society as a whole—or even all of mankind. ...
