Chapter 1

Introduction

Change is everywhere; it is in every corner of our lives. From people wanting to lose weight and eat healthy; to families wanting to increase the quality of their interactions; to companies trying to become global, more responsive to customers, and include social networking in their business plans; to governments trying to reinvent themselves, we are becoming a world focused on change. Formally, change is defined as “to cause to be different.”1 Transformation, a similar word that people use to describe major changes, is defined as “a change or alternation especially a radical one.”2 It is the concept of producing a different and often radical result that is the focus of not only this book but also so many others that have ...

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