“Prediction is very difficult, especially if it’s about the future.”
— Niels Bohr
We live in a world where the predictions for an event help us modify our plans. If we know that it is going to rain today, we will not go camping. If we know that the share market will crash, we will hold on our investments for some time. If we know that a customer will churn out from our business, we will take some steps to lure them back. All such predictions are really insightful and hold strategic importance for our business.
It will also help if we know the factors which ...
