Supply Chain Management in Pharmaceutical Industry by Pearson

CHAPTER 35

Supply Chain Issues and Challenges in Pharmaceutical Industry

35.1 INTRODUCTION

It’s a fact of business environment, that, to get competitive advantage the organization not only has to improve efficiency of internal operation, but also, needs to collaborate with its business partners – with upward integration with ‘suppliers’ and downward integration with C&F agents, distributors, retailers and even with important customers. In other words, strategic partnership is required with suppliers and distributors. This will help in getting services done efficiently, reduction in inventory carrying costs, developing capabilities to manage entire supply chains from augmenting raw materials to delivery of finished goods through distributors ...