CHAPTER 4-13

Bish Creative Display

An International Approach to POS

Questions Posed By Ken Nisch; Responses from Jerry Fox, CEO, Bish Creative Display, Inc.

KN: Please describe some of your company’s activities and relating to sourcing, validation of sustainable products, and practices around recycling and upcycling, including skilled training to improve the communities in which your businesses are based and/ or sourced from.

JF: Bish Creative, founded 60 years ago and based in Lake Zurich, Illinois, outside of Chicago, has six offices, four in the United States and one each in Paris and China. Our customers for our POS (point-ofsale) displays include Bacardi, Jack Daniels, Beeluxe, Absolut, Mattell, ABINBEV, Pepsico, Kellogg’s, Coty, Milwaukee ...

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