Taking Advantage of Social Networking to Land Your Perfect Job

There’s this guy out there who likes to make you think that maybe you know him. He sends out invitations to join his network via LinkedIn.com, which is really supposed to be only for people who know each other. But, nevertheless, you may get an email from him with a personal invitation. “Hmmm,” you think. “The name doesn’t ring a bell. But, we’re all getting older; memory’s not what it used to be, meeting more and more people. Maybe we met at a conference. I’ll just click on the invitation link, and maybe I’ll remember him after I read further.”

Now he’s got you. Very quickly, in a box that’s supposed to be reserved for a personal message between two friends, he launches into an obvious cut-and-paste description of his business, his services, ...