3
Rethinking Measurement
How Best to Predict Success
If the discussion forums on networking sites like LinkedIn are anything to go by, many businesses find choosing which signs of talent to measure confusing. The forums teem with requests for suggestions of which measures to use, and the answers provided often do not seem to make things any clearer. That there is some confusion is not surprising. As we saw in the previous chapter, there is no one sign of talent that you should always measure, and the ability of most measures to predict success remains frustratingly low. Yet as we will show in this chapter, there are some clear guidelines that all businesses can follow that make the task of knowing what to measure easier and can fundamentally ...
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