7
Chapter
Asking the right questions about data
What you’ll learn
This short chapter gives you a set of questions to ask data specialists when discussing analytics results. It will help you structure the questions and answers part after a data scientist has presented his or her data to the audience. We will show you three kinds of questions to ask and how to ask them in the most constructive way possible.
Data conversation
Ellen: . . . and this concludes my presentation of our monthly website traffic analysis. I’m now gladly available to answer any questions that you might have.
Harry:Thank you very much Ellen. Um, does anyone have any questions or should we move right on to the marketing plan at this point? We only have about 30 minutes ...
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