CHAPTER 2
Promoting Ethical Behavior in India: An Examination of the Giving Voice to Values (GVV) Approach1
Abstract
Corruption and ethical concerns abound in developing economies. In their 2012 annual ranking, Transparency International rated India 36 on a 100-point scale, indicating that corruption remains high across most sectors of business and government.2 Containing corruption requires institutional and legislative reform; it also needs a public that is willing to voice its concern about corruption and hold decision-makers accountable for corrupt behavior. This is a challenge, given India’s culture of moderate collectivism and high power distance.
Educational institutions, including business schools, can help ...
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