14 Getting to a minimum viable product with lighthouse customers
This chapter covers
- Can you use your LinkedIn connections to identify lighthouse customers?
- Does your product solve their problems, and what is the MVP that does that?
- What are the product gaps to address from customer interviews before you enter the market?
You are working hard to get into the market and begin bringing in revenue. But you need to nail down a few things before you do that so you can be confident that you have something that solves the big problem you wanted to solve as the premise for starting your new company. The first big step in getting the right product into the right market the right way is to make sure the product is something people in your chosen ...
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