Cross-Promote Your Site and Social Properties
You have a successful blog and you’ve created various accounts on social networks. Cross-promoting those accounts means promoting your social properties on your site and, in turn, your blog on your social properties.
A successful blog has a constant stream of new visitors. Many of these readers will have accounts on major social networks. Your goal is to let them know about your presence there as well.
This will not only allow you to better connect with visitors in an environment that they’re already familiar with, it will also help you grow your presence there. Furthermore, search engines are now considering social media signals when determining the ranking of your pages. Articles that are popular ...
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