Write Catchy Headlines

You should stay away from writing sensationalistic titles for your posts, but don’t write boring ones either. Through enticing but factual headlines, you can attract inbound links without misleading your readers with content that doesn’t match the headline of your post.

As you write your post titles, keep in mind that you are not simply doing so for the sake of linkbaiting reasons (of the good kind). Your title is what needs to convince a passerby to read the rest of your article and not just the headline. Lastly, your titles should also try to organically include relevant keywords for SEO purposes. As usual, finding the right balance is key.

Let’s see this at work with a practical example. Assume that you’re writing ...

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