Chapter 3

Technology Venture Idea Generation

Abstract

The question that all aspiring technology entrepreneurs need to answer in their own unique way is: What business should I start? Aspiring entrepreneurs are often confounded by the challenge of developing a credible idea for a new product or service. Consulting friends and family can be a useful start in developing and refining an idea for a new venture, but that may not be the best approach. Those friends and family members might be tempted to tell you what you want to hear, rather than providing the critical feedback that will help you refine your idea.

Keywords

Business model

Business to business (B2B)

Business to consumer (B2C)

Business to government (B2G)

Continuous innovation

Customer ...

Get Technology Entrepreneurship, 2nd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.