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Television and Screen Writing, 4th Edition by Richard A Blum

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18

How to Sell Your Motion Picture Screenplay

What You Should Know Before Marketing

Marketing a spec screenplay requires strategy, determination, and a realistic understanding of the industry. The marketplace is extremely competitive, and even the best projects written by established professionals can end up on the shelf or forever lost in development hell. Still, an excellent original script, submitted to the right person at the right time, might suddenly break through the barriers. The key word is “excellent.” It makes no sense to submit a script unless it is in its most polished, producible, and castable form (and even then it will be subject to countless rewrites).

Your script represents the highest caliber of your creative potential. You ...

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