Chapter 22Distributing Your Production

“One cell phone can now simultaneously feed real-time video to the entire world. This, quite honestly, blows my mind. There is real opportunity out there and it’s available now. Virtually all of the media playing fields have been leveled. That is now the reality for many programs. It has pay television operators, the networks, and other broadcasters running scared.”

—Frank Beacham, Producer and Writer

“Just like the coming of digital to production, the coming of digital to distribution has empowered television and filmmakers to do things that weren’t previously possible. In the old-school model, there were always people in between the producer/director and his or her audience. Now, for the first time, ...

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