CHAPTER FOUR
Social Recruiting Emerges
I mean it when I say that Twitter got me my job,” says Kevin Smith, currently working as a software developer at Gnoso.
About a year and a half ago, Smith was restless, and, as he wrote on the Web site Marketing Profs Daily Fix, “I was joining the ranks of people who read Dilbert for the empathy more than the humor…. I was stuck in Office Space hell, right down to the Hawaiian shirt day.”
Early in Smith’s job search process, he started using Twitter, a free social networking and microblogging service that allows users to send and receive text messages of 140 characters, known as tweets. Tweets are displayed on the user’s profile page and delivered to other users, known as followers, who have subscribed ...
