CHAPTER 6

Mindful of the Full Spectrum of Stakeholders

Operating in the 360 Degree Business Environment

Global access to the Internet and the development of social media has forever changed your businesses and how you influence your customers, colleagues, and employees. The more senior one’s position in the organizational hierarchy, the less likely you may be to hear challenging and potentially useful feedback. If you are leading a large organization, you may also be sheltered from some decisions being made within the organization and, therefore, unaware of some of the potential risks. You know that ignorance rarely provides bliss and that is certainly true when it comes to feedback and being aware of potentially bad news. Let’s consider some ...

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