The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

Index

$10,000 club

$10,000 GNP per capita

   developing countries

       current status

       definition

   developing countries, definition

14 percent market

   home opportunities

   rich people

   target for companies successful in developing countries

7-Eleven

86 percent market

   example

   focus of companies

   focus on innovations and leadership

   future markets

   government challenges

   interrelationships between developing and developed countries

   origin of book concept

   political challenges

   population equals profits

   profits versus true economic progress for citizens

   rich people

   success rate

   successful companies

Abeiderrahmane, Nancy

Accion

Adidas

Advanced Micro Devices (AMD)

Aero Mexicana

Africa

   Sub-Saharan ...