May 2014
Beginner
224 pages
4h 21m
English
Index

A
Abel, Scott, 16
Abstract language, 124
Action, 89
Action plan, 113
Active voice, 126–127
Adapt, 168
ADDIE process, 33, 43
Adobe Captivate, 34, 70
Adobe Presenter, 34
Advertising campaigns, 159
Aesthetics, 27
AIDA
action, 89
attention, 88
definition of, 87–88
desire, 89
interest, 88
as sequence, 89–90
Allen, Michael, xiii, 33, 43, 91–92
Allen Interactions, 47
An Inconvenient Truth, 99
Animation, 147–148
ARCS Model of Motivational Design, 82, 85
Arousal
inquiry, 85–86
perceptual, 83–85
Art, design and, 25–30
Articulate Studio, 34, 57, 70, 182
Asking questions, of subject matter experts, 46–48
Atkinson, Cliff, 130
Atleson, Jonathan, 10