CHAPTER THIRTEEN
LIVESTREAMING + POVERTY ALLEVIATION
• Short videos and livestreams enable the produce and beautiful scenery of impoverished regions to be seen by everyone in China.
• This chapter offers two perspectives: the first is the personal experiences of Zhang Fei, a poverty alleviation secretary in Aba, Sichuan Province, in alleviating poverty through livestreaming, while the second is a research paper authored by Yan Yilong, associate dean of the Institute for Contemporary China Studies, Tsinghua University.
THE PATH OF “POVERTY ALLEVIATION VIA LIVESTREAMING” OF THE FIRST SECRETARY OF GANJIAGOU VILLAGE, ABA PREFECTURE
Key Points
• All monetizable resources of a village, such as folk cultures, sceneries, and specialty products, ...
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