CHAPTER FOUR

WUHAN: A RISING CLUSTER OF QUICK-RESPONSE FACTORIES

•   A simple cotton jacket can be manufactured in 130 seconds. Why are Wuhan’s factories the best in China when it comes to quick-response capabilities?

THE RISE OF WUHAN: WHEN CHINA’S BEST QUICK-RESPONSE CITY MET LIVESTREAM E-COMMERCE

Key Points

•   A piece of clothing takes seven days from design to delivery; a factory can manufacture 100,000 direct-fill down jackets in 15 days; a simple cotton jacket can be manufactured in 130 seconds. Today, Wuhan’s factories are the best in China when it comes to quick-response capabilities.

•   Thanks to its large-scale quick-response capabilities, Wuhan has become a main source of goods for livestream e-commerce. Sixty percent of the winter ...

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