With any measures, you either use them or lose them.
—Mario Moreira
Measures and metrics can be challenging because they can be both dangerous and helpful. By dangerous, I mean that if you measure the wrong thing, it can set you in the wrong direction and people can rig the measures if they think they will be used against them. They are helpful when you measure outcomes over output, as successful business outcomes are what you are looking for. They are also helpful for better decision making.
This chapter is not intended to be an inclusive set of Agile measures. It is meant ...
