CHAPTER 40

Social Networking Tools

An Introduction to Their Role in Project Management

ALAN LEVINE, CHIEF INFORMATION OFFICER, JOHN F. KENNEDY CENTER FOR THE PERFORMING ARTS, AND CHAIRMAN OF THE BOARD, TESSITURA NETWORK, INC.

The trend I noticed in our workplace developed gradually, starting with one or two people and spreading. But the revelation of it came suddenly, just before the phenomenon reached critical mass.

I walked into an office at the Kennedy Center, where our software developers sat in a U-shaped arrangement facing the walls with an open space in the center, which made it easy to see what everyone was doing. I must have been unusually quiet, because nobody “alt-tabbed” to another screen when I entered the room. As I looked around, ...

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