May 2024
Intermediate to advanced
192 pages
1h 27m
English
Content preview from The Amp It Up Fieldbook
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3Make Your Organization Mission Driven
A compelling sense of mission can give organizations motivation and elevate their performance. Simply put, a mission establishes what a company is trying to accomplish. In mission-driven organizations, management effectively communicates why companies exist and why they matter. It's surprising how many companies struggle to identify this. This is more difficult than it might seem, but companies that adopt a mission-driven mindset have a competitive advantage.
Now that you've done some initial thinking, you can put your mission to the test. Great missions have three characteristics:
- Big, but not impossible
- Clear
- Not about money
Work through the following activities to identify, hone, and establish a mission that can drive your organization.
DRAFT YOUR MISSION
Think about what your organization does on a strategic level. What is its purpose? Why does it exist?
What is your role in accomplishing that mission?
Consider each of these attributes to strengthen the mission you created in the previous activity. We'll examine them one by one in the following sections.
BIG, BUT NOT IMPOSSIBLE
Some missions are too big to be meaningful, while others are too small to make an impact. Consider Snowflake's current mission:
To mobilize the world's data by building the world's greatest data and applications platform, not just of the cloud era, but in the history of computing.
Let's break this down to see why it works.
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.