January 2011
Beginner
208 pages
7h 43m
English
Content preview from The Art of Music Publishing
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Corporate social responsibility in the twenty-first century – making the case for business responsibility in the creative industries |
15 |
Rod Aaron Gammons, Managing Director, Appleworld Distribution
The music business is a cruel and shallow money trench, a long plastic hallway where thieves and pimps run free, and good men die like dogs. There’s also a negative side.
Hunter S. Thompson
DEFINITIONS
• Corporate social responsibility (CSR) – Broadly speaking, CSR refers to “a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis”, as defined by the European Commission.1
• Sustainable business – This means “development ...
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