O'Reilly logo

The Art of Business Communication by Graham Shaw

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

9

Brilliant bullet points

Why not just words?

You may be wondering why something as straightforward as bullet points needs pictures. Surely the nature of a bullet point is that it is brief and therefore easy to understand and recall. Some people might think that adding pictures is unnecessary elaboration. Whilst all of this sounds reasonable, and words alone are frequently all that is required, the key point is that, in most instances, when we do not use pictures we are missing a trick.

A picture for each bullet point makes it memorable

A picture for each bullet point makes it memorable

Creating curiosity and motivation to listen

We can significantly add to levels of engagement, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required