Lesson #22

How to Avoid Analysis Paralysis by Learning When to Make “Battlefield” Decisions

Keep in mind as you maneuver your way to success that there is a delicate balance between using facts and employing intuition to make important decisions. Combining the use of both the right brain for creativity and the left brain for analytics has been the formula for many great success stories.

Under certain circumstances, it makes sense to drill down on what needs to be done, and then, as I've written repeatedly in this book, for emphasis—“just do it.” This method uses the right cranial hemisphere and is recommended for scenarios in which you are well-versed on the subject and have successfully done something similar in either your current role or another life.

More often than not, you need to build a tightly crafted road map. A structure like this will take you through each step in detail—whether the process involves launching a new product or service, starting a company, or reformulating a troublesome strategy. It is not only understanding the variables and paybacks in these cases; it's also a matter of down-and-dirty scrounging for the available information, and then testing and analyzing assumptions and hypotheses before proceeding.

Analysis is a prerequisite to establishing parameters and arriving at a decision. The process must often include a healthy dose of recalculations when applicable to rethink pieces and parts of a project for either a sanity check or just a double check. ...

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