Chapter 13 Web Analytics
Web Analytics dashboard.
Dashboard Designer: Jeffrey Shaffer
Organization: Data Plus Science, LLC
Scenario
Big Picture
You host a blog or website, and you need a dashboard to track various metrics. The dashboard will connect to Google Analytics or another database that updates the data on the dashboard.
Specifics
- You need to track visitors to your blog or website. You need to see these visitors over some period of time.
- You want to see total pageviews (a common website metric), total visitors, and number of blog posts during the period.
- You want to see the blog posts or webpages that have the highest number of pageviews.
- You want to see visitors' geographic location.
- You want to see the distribution of the visitors by weekday.
Related Scenarios
- You are a publisher tracking book sales, the number of books sold, the top books being sold, and the locations of the sales.
- You need to track customer acquisitions for various product lines, showing total acquisitions over time and the top product line categories.
- You need to track subscribers to your service.
You need to track something over time, on an aggregated basis, showing the top n and the geographic location.
How People Use the Dashboard
The user will review this dashboard at some regular interval, such as monthly, quarterly, or as needed on demand. The dashboard gives an overview of the key statistics ...
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