August 2022
Beginner to intermediate
220 pages
5h 42m
English
Content preview from The Big Miss
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What Do Organizations Miss on Today?
Consumers don’t think about how they feel. They don’t say what they think and they don’t do what they say
—David Ogilvy
Colin Shaw, the CEO of Beyond Philosophy LLC and author of seven best-selling books on the topic of customer experience, always thought that we have been sitting on a gold mine. We had gathered a large database of millions of data points related to the various aspects of customer experience, 20 emotions, and proxies for future financial performance for organizations. It’s been so large that we just couldn’t get our heads around it on how to proceed about analyzing it. Just as it so often happens, when you have a problem in the back of your mind, one day you look at it from another ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.