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The Business Book
book

The Business Book

by DK
December 2014
Beginner
352 pages
13h 51m
English
DK Publishing
Content preview from The Business Book
RG

IN CONTEXT

FOCUS

Business growth

KEY DATES

1970s McKinsey & Company consultants develop the MABA matrix to help conglomerates decide which divisions to grow, and how quickly.

2001 Neil Churchill—professor at INSEAD business school, France and John Mullins—professor at London Business School, UK—write How Fast Can Your Company Afford to Grow, introducing the self-financeable growth rate (SFG).

2002 Toyota announces plans to be the world’s largest car producer. Eight years later, after recalling more than 8 million cars due to quality issues, it admits to growing too fast.

2012 Edward Hess writes Grow to Greatness: Smart Growth for Entrepreneurial Businesses ...

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Publisher Resources

ISBN: 9781465438386