IN CONTEXT
Business growth
1970s McKinsey & Company consultants develop the MABA matrix to help conglomerates decide which divisions to grow, and how quickly.
2001 Neil Churchill—professor at INSEAD business school, France and John Mullins—professor at London Business School, UK—write How Fast Can Your Company Afford to Grow, introducing the self-financeable growth rate (SFG).
2002 Toyota announces plans to be the world’s largest car producer. Eight years later, after recalling more than 8 million cars due to quality issues, it admits to growing too fast.
2012 Edward Hess writes Grow to Greatness: Smart Growth for Entrepreneurial Businesses ...
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