The Business Book

IN CONTEXT

FOCUS

Organizational dynamics

KEY DATES

20th century Typologies emerge to help management thinkers sort organizations into identifiable classifications, and individuals into distinct types. What motivates each person is thought to be determined by their “type.”

1978 Charles Handy’s Gods of Management proposes that understanding which classification an organization fits into is key to understanding the type of people it contains and, thus, the way to lead them.

1989 In The Age of Unreason, Handy puts forward the theory of the Shamrock Organization.

21st century Management thinking increasingly acknowledges that stylistic typologies are just ...