IN CONTEXT
Innovation
1914 The nine-dots puzzle is published in Sam Loyd’s Cyclopedia of Puzzles.
1967 Edward de Bono coins the term “lateral thinking” to describe the process of the “horizontal imagination,” which has a broad sweep but is unconcerned with detail.
1970s There is a surge of management consultants encouraging creativity. Strategic thinking is said to embrace retrenchment and retreat.
2012 Jeff Bezos of Amazon claims that ”if you’re inventing and pioneering, you have to be willing to be misunderstood for long periods of time.”
The competitive pressures that businesses face are constantly in flux: new ideas and disruptive technologies ...
Get The Business Book now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
