IN CONTEXT
Motivation
1914 Henry Ford doubles wages at Ford Motor Company in an effort to reduce labor turnover. Thousands apply for jobs with the company.
1959 Fredrick Herzberg proposes his theory that “motivators” and “hygiene factors” lead to satisfaction or dissatisfaction at work. He stresses that pay demotivates, but it does not motivate.
2000s “Best Employer” lists reveal that the highest ranked companies are often not those offering the biggest salaries.
2012 Fortune magazine cites Google as the best organization to work for in the US, and it also tops the list of employers in developing countries, including India. High salaries ...
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