The Business Communication Profession

1 Introduction

Janis Forman

DOI: 10.4324/9781003274421-1

At the fall 2018 board meeting of the Association for Business Communication (ABC), the flagship organization for the discipline, a growing consensus emerged that we needed to “retrieve” our history, build our discipline’s and organization’s presence, and continue to develop our understanding of business communication as an academic discipline that has its roots in teaching. At the same time, I realized that, like myself, many of the teacher-scholars who had contributed to the discipline since the 1980s were fast approaching retirement or had already retired. Would the discipline lose their hard-earned personal insights about what a livelihood in the profession and what the future direction ...